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Survivorship Bias and why we need to be aware of it

There’s this image going around on the web for a couple years now at least, that illustrates the concept of survivorship bias: The story that accompanies this illustration is that of statistician Abraham Wald, who discovered a case of survivorship bias during World War II. Researchers

Urban fantasy: what does it mean?

One of the most confusing genre definitions I’ve come across in book publishing is “urban fantasy”.  While doing my research on Wikipedia, Reedsy and Goodreads, urban fantasy seems to mean a realistic setting with fantasy elements.  However, when reading an article by a publishing Art Director, it

What social media platform should you be on?

Back in spring this was a big question for me. Instagram engagement had dropped by two-thirds for me with the start of the Covid pandemic and I still felt a little uneasy with Twitter. On Facebook I wasn’t getting nearly as much engagement on posts

How to give feedback (for self-publishers)

So last month, we talked about how to filter feedback that we’re given. This month, I’m going to give some tips on how to give feedback to the artist that you’re working with! Be nice You’d think that this is a given, but unfortunately clients that critique

How to filter feedback

You wrote your first draft. You edited your first draft. You sent your piece out to friends, family or beta readers - and the feedback confuses you. Taking criticism can be difficult. Your first reaction might be “But

Why some gatekeeping has a point

Excuse the inflammatory subject line - but I only have so many characters in a title. Let me explain: Self-publishing in its many forms - be it blogging, publishing an e-book, publishing on Amazon or even organizing your own print runs through Kickstarter - have made

Working from home? Here’s how I do it!

I've been more productive than ever with these methods. Time to share! You might have gotten a million tips already about how to work from home in the past week - but just in case you haven’t, I wanted to give a few tips on how

Graphic designer vs. Illustrator – What’s the difference?

As an illustrator, I often get confused with graphic designers or designers in general. I draw, so why can’t I design a flyer, logo or add text to your book cover? The truth is that graphic design is a specific skill set that requires the mastering

3 things to DO on a book cover

Last month, we talked about not judging a book by its cover. The intent is great, but the fact remains that we DO judge books by their cover. It’s even often a snap judgement that takes a second at most. That means that book covers are a

3 things to avoid on a book cover

Don’t judge a book by its cover. The intent is great, but the fact remains that we DO judge books by their cover. It’s even often a snap judgement that takes a second at most. That means that book covers are a very important part of your

Is digital painting really PAINTING?

Lately, I’ve been talking to people about my work more. People who don’t necessarily know how digital art works. I discovered that a lot of them don’t know that digital painting is just that: painting, but with a digital pen and a screen instead of

What I learned at Trojan Horse was a Unicorn 2019

I'm back from THU! In short: it was another valuable experience. The official theme this year at THU was looking at the world through the eyes of a child. This seemed to translate into a common theme for a lot of people: pursuing the expression of your

How other fields inform my work

In marketing, we love ourselves a specialist. A product or service that is easily classified, consistent and equal. It has its perks: we know what to expect and can make quicker decisions. But as employees or entrepreneurs, we can benefit from being more well-rounded, even

Dell Canvas review: a year later

Exactly a year ago I published an extensive Dell Canvas review. I had been using the Canvas for about a month at that point. I wanted to do a little follow-up since I've been using the Dell Canvas for over a year now. My experience in the

Takeaways for Inktober: what I learned from completing Mermay.

A monthly drawing challenge is certainly a learning experience. As anyone who’s participated can attest, doing the full 31 days together with all your other daily obligations is a feat. Last May, I completed a full prompt list (so 31 pieces in a month) for

Dell Canvas review: A suitable Wacom Cintiq competitor?

I don’t exactly remember how I found out about the Dell Canvas. That seems to be its main issue right now: no one who might really benefit from this device seems to know about its existence. Not even Dell support (but I’ll get back to

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